Creating content to power your website and blog is an investment. An investment in time and creative resources. Write. Edit. Revise. Publish. Even the process of creating a singular blog post is time-consuming.
And yet, as marketers, we know that consistent content powers our SEO strategy. Google values websites that share their expertise and experience regularly. The best way to do so is by investing in the continual evolution of the content published on your website.
Enter AI. Over the past several years, AI-generated content has been on the rise. And with the increasing popularity of AI writing tools such as ChatGPT, the topic of AI & SEO is now at the forefront of content marketing.
The usual frequently asked questions about this new trend are:
- What is AI-generated content?
- Is AI content good for SEO?
- Does Google penalize sites that utilize AI-generated content?
- Are there ways to leverage the power of AI to accelerate your SEO efforts?
In this webinar, learn how to leverage the power of AI to accelerate your SEO efforts while staying well inside of Google’s guidelines.
You'll learn
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The pros and cons of AI-generated content
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How to effectively use ChatGPT to power your keyword research, content strategy, on-page optimization and more
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How to communicate about AI with your agency’s customers
About the Speaker
Lindsay Halsey is a co-founder of Pathfinder SEO. She has over 10 years of experience working in SEO with small to large businesses. Lindsay focuses on teaching site owners, freelancers, and agencies how to get found on Google via a guided approach to SEO. Stay in touch on Twitter – @linds_halsey.