How To Configure Google Analytics Events with Google Tag Manager

with Lindsay Halsey

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with Lindsay Halsey

How many leads does your website collect each month?

 

Where did they come from? How many phone calls did you get from the site? What are the most popular PDF downloads?

Answer all of these questions and more by creating custom events in Google Analytics.

In this free training, you’ll learn how to create events in Google Analytics using Google Tag Manager. From forms and emails to outbound links and PDF downloads, you’ll master the creation of events so you can better track the metrics that matter to you.

 

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  • Why event tracking is valuable

  • What events you should track on your website

  • How to set up event tracking using Google Tag Manager for common events including form completions, phone calls, PDF downloads, and more.

About the Speaker

Liston

Lindsay Halsey is a co-founder of Pathfinder SEO. She has over 10 years of experience working in SEO with small to large businesses. Lindsay focuses on teaching site owners, freelancers, and agencies how to get found on Google via a guided approach to SEO. Stay in touch on Twitter – @linds_halsey.

Join Us

How To Configure Google Analytics Events with Google Tag Manager
with Lindsay Halsey

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