Google Analytics 4 is here. Learn how to access the reports you need to serve your digital agency customers.
Are you a digital agency owner looking to harness the power of Google Analytics 4? Join us for a free training session where we will demystify the new version of Analytics and equip you with the skills to make data-driven decisions with confidence.
Google Analytics 4 brings enhanced features and a more holistic view of user behavior across devices and platforms. However, the transition from Universal Analytics to GA4 has been rocky, and learning the new interface is a daunting task for many agency owners.
In this webinar, Lindsay Halsey will guide you through the reports interface of Google Analytics 4 so you have the skills needed to analyze your customer’s web performance.
You'll learn
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How to access and analyze default reports for acquisition, engagement, monetization, and retention
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The key metrics to follow to measure website performance
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How to create filters and additional customizations to answer client questions about their website performance
About the Speaker
Lindsay Halsey is a co-founder of Pathfinder SEO. She has over 10 years of experience working in SEO with small to large businesses. Lindsay focuses on teaching digital agencies how to start, grow and scale an SEO services offering. Stay in touch on Twitter – @linds_halsey.