How to Offer Google Ads Services
with Lori Calcott
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with Lori Calcott
Grow Your Business by Offering Google Ads Services
Are you looking to grow your freelance or agency business? Google Ads services are a complement to web design, development, SEO, and email marketing.
In this short training, you’ll learn the basics of how to package, pitch, and apply process to Google Ads services for small businesses.
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An Introduction
What are Google Ads? Why is Google Ads a good marketing solution for my clients? Why should I offer Google Ads services?
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Packaging Google Ads Services
Google Ads services are a great way to grow your recurring revenue as they need to be set up and then management monthly. Learn more about packaging.
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Pricing Models
Learn a pricing model for your Google Ads services designed to balance management and ad spend.
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Process
Learn how to deliver Google Ads services starting. It’s easy. You’ll need Google Ads, Google Analytics, and a reporting tool such as Google Data Studio.
About the Speaker
Originally from Pittsburgh, Lori has been working in search engine marketing since 2001. Lori is the published author of The Definitive Guide to Google AdWords and is a leader in the paid search field. When not at work, Lori spends time with her family and can often be found hiking and skiing the Highland Bowl.
