We’re Changing
the SEO Game
Get found and grow your business with guided SEO.
A New Approach to SEO Starts Here
SEO can be challenging. It’s complex, ever-changing, and expensive. And, you may not want to become an SEO expert to get found on Google.
With guided SEO, we change all of that. Guided SEO distills decades of experience into tools and tasks that get results at a fraction of the effort and expense.
Guided SEO is for
Site Owners
Business owners and marketers who invest in their own SEO excel by following our process and collaborating with our coaches.
Grow Your Business
Freelancers
Web designers who grow their recurring revenue by offering SEO as a service. We provide the process, tools, and coaching.
Launch SEO Services
Agencies
Marketing agencies who offer SEO services use Pathfinder to standardize and scale their existing offering.
Grow Your Agency
Take a Step-by-Step Approach
Guided SEO gives you a proven process without requiring you to become an SEO expert.
It offers a series of lessons — each with specific homework assignments — so that you can grow your website traffic in just a few hours a week. It’s both practical and tactical.
SEO Checklist
Build your SEO foundation with our 12-step, easy-to-follow process.
Ongoing SEO
Maintain, evolve, and grow traffic. Invest a few hours a month into ongoing SEO.
Pathfinder SEO in Action
Don’t go it alone
Your dedicated SEO coach is along as your guide.
Meet with your coach monthly to ensure you are on the right path. Get feedback tailored to your unique business.
SEO Coaching
All subscriptions include monthly one-on-one sessions.
Support
Contact us with questions. We offer best-in-class support.
We’ve Worked with People Just Like You
Stop Spending Money on Software
Pathfinder features all of the SEO tools you need under one roof. Our integrated toolset is simple and actionable.
Keyword Research
Reach the right audience with keyword data powered by Google.
Rank Tracking
Measure your website's rank on Google and beyond. Monitor your progress.
Monthly Reports
Featuring the data that matters via our integration with Google Analytics.
Pathfinder SEO in Action
Start Learning
Pathfinder SEO Blog
How to Start an SEO Business
Starting a new business of any kind is an exciting — and scary — endeavor. An SEO business requires little overhead or start-up capital which makes it relatively easy to get off the ground. Learn how.
The Best SEO Plugin for WordPress — Yoast vs. Rank Math vs. AIl in One SEO
There are hundreds of plugins available to WordPress users looking to grow their website traffic via SEO. This makes the process of picking one overwhelming. Which WordPress SEO plugin is…
What is SEO?
Search engine optimization (SEO) is the art and science of getting found on Google, Yahoo and Bing. With SEO, you improve your website’s visibility in the free, organic search results. In turn, website traffic increases — as do sales.
Get Started Now
A Better Approach to SEO Starts Here
Business Owners
Learn more about our guided approach to SEO.
Get advice about how to grow your business with search engine optimization.
Web Professionals
Grow your business while delivering high-value SEO services to your customers.
Start by taking our free 1-hour course.
Schedule a Demo
Learn more about guided SEO with a 30-minute, one-on-one demo with one of our SEO coaches.
