Learn how to mitigate the SEO impact of a domain change for your clients.
As your client’s business evolves, they may want to change their domain name. Such change typically fits into one of the following scenarios:
- New brand. It’s time to update your website to reflect the new brand name. That includes changing the domain.
- They’d like a shorter, simpler domain name. A better domain name is now available, and they’d like to utilize it.
There are SEO implications of domain changes. In this webinar, you’ll learn how to navigate these implications by following a checklist that helps you preserve your client’s SEO performance when changing domains.
You'll learn
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Why does a domain change impact SEO?
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How to set client expectations?
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How to change domains while minimizing the impact on SEO?
About the Speaker
Lindsay Halsey is a co-founder of Pathfinder SEO. She has over 10 years of experience working in SEO with small to large businesses. Lindsay focuses on teaching freelancers and agencies how to start, grow, and scale an SEO services offering so they can grow their recurring revenue.