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books

How to Add Page Titles and Meta Descriptions in WordPress

Improve your SEO by learning how to use an SEO plugin like Yoast to add page titles and meta descriptions to your WordPress website.

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SEO glossary

SEO Glossary: 72 SEO Terms [2021]

Like other specialized industries, search engine optimization has its own set of terms, abbreviations, and industry jargon. Here, we decode 72 common SEO terms using everyday language. Our goal is to set aside the complex jargon to make SEO more accessible and actionable.

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communcation

Communicating with your Customers in Times of Uncertainty

We’ve always said that communication is the backbone of high-value SEO services. In ever-changing and uncertain times, this is the case more than ever. Learn how to communicate with your clients about SEO strategy in today’s climate.

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delivering value

Delivering Value in Your SEO Services

If you are a freelancer or digital agency considering adding SEO to your services, you may wonder how you’ll deliver enough value to your clients. There are three main ways to create value — communication, reporting, and action items.

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SEO results

How Long Does It Take to See Results from SEO?

SEO is a long-term marketing strategy. But how long does it take to see results? Good news — your initial results are just weeks away. As you continue your SEO efforts in the weeks and months ahead, your measurable results will compound.

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gears

How to Link Google Analytics and Google Search Console

Learn how to connect the Google Search Console and Google Analytics. Enhance your SEO oriented data in Google Analytics and gain valuable insights.

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wordpress

WordPress SEO Tips

SEO can be overwhelming, but it doesn’t have to be. Use these WordPress SEO tips and get started growing your business.

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SEO Tools for Beginners

SEO Tools for Beginners — What SEO Software Will I Need?

Carefully craft your SEO toolset to ensure you have all the SEO software you need — without data overload or unnecessary expense. We’re sharing the best SEO tools for beginner to advanced marketers.

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celebration

Communication Tips to Ensure Happy SEO Clients

Pathfinder SEO shares the five most effective communication strategies for talking with SEO clients. Earn your client's trust and move further together.

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google

What is SEO?

Search engine optimization (SEO) is the art and science of getting found on Google, Yahoo and Bing. With SEO, you improve your website’s visibility in the free, organic search results. In turn, website traffic increases — as do sales.

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plant growing in money

Is Yoast Premium Worth It?

Simply put, Yoast has become the front-running multifunctional SEO plugin for WordPress users. The premium version provides even more value. Learn why.

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grow your business by offering seo services

Why Offer SEO Services

If you are a web designer or developer, you may be thinking about how you can grow your business this year. Selling more website-related projects is one option. Adding a brand new (and complementary) service — SEO — is another.

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make time for seo

Strategies to Make More Time for SEO

Small business owners already have a lot on their plates. Learn how to make time for SEO while also running your business.

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wordpress

Is WordPress Good for SEO?

35% of websites on the internet are running on WordPress. Does that mean it’s SEO-friendly? Read and find out why YES is the answer.

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local business keyword research

Keyword Research for Local Businesses

It might be easier than you think to discover which specific keywords will cause your local business to show up in the search results (and therefore drive sales).

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